REBS Tijuana & Los Angeles 2025
Reading time: 3 minutes
Publication date: 12/05/2025
Organized by Inmobiliare, REBS Tijuana 2025 will explore the Real Estate market across key sectors including industrial, residential, commercial, and tourism. Topics will cover vertical housing, logistics, co-working, medical tourism, sustainability, and innovative financing methods such as crowdfunding.
In addition to its strong content, the event offers numerous networking opportunities, including a closing cocktail, executive luncheons, and spaces for elevator pitches, stands, and sponsorships. REBS Tijuana 2025 is solidifying its role as an essential platform for building partnerships, anticipating trends, and making informed decisions in one of Mexico’s most dynamic real estate markets.
A key highlight will be the participation of Santiago Pérez, Head of International Business Development, who will deliver a talk titled “The Real Value of the Square Meter”, offering strategic insights into maximizing profitability in a shifting, competitive environment.
Leading up to this event, REBS Los Angeles will be held on May 20 at Jagar Haus, Los Angeles, CA. This gathering will bring together 100 attendees and feature 15 speakers who will address key topics such as investment opportunities in Baja California, building resilience, emerging trends in the hospitality industry, and artificial intelligence applied to the real estate sector. Santiago Pérez will also represent the Studio at this edition with his talk titled "New Frontiers in Real Estate: Driving Innovation."
The Real Estate market in Tijuana stands out as one of the most active in the country, driven by population growth—projected to exceed 2.3 million by 2024—its strategic location on the U.S. border, and the rise of nearshoring. A recent Tasvalúo report identifies Tijuana as a hub for binational exchange and residential expansion, driving strong demand for new housing.
The metropolitan area shows a 2.17% annual growth rate, above the national average, and a 13.1% annual increase in home prices (Sociedad Hipotecaria Federal), ranking it third nationwide in property value appreciation. About 56% of the market consists of vertical developments, averaging $51,286 MXN/m², while horizontal units—typically 151 m²—average $33,599 MXN/m².
Residential Plus horizontal units lead the market with a 28.8% share, reflecting a strong preference for larger, upscale properties. Average absorption is 1.6 units per project monthly, with peak areas reaching 21.6 units. The pre-owned housing market is also active, with over 1,200 units available, particularly in high-end segments.
These local trends mirror national projections for 2025, with Real Estate investment expected to reach 652 billion pesos, according to a recent report by Investo. Driving this transformation are the growth of multifamily rental models, shrinking unit sizes, smart home integration, and a heightened focus on sustainability. Tijuana is well-positioned to benefit, thanks to its international connectivity, urban density, and appeal to young families seeking centrally located, amenity-rich housing.
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